Majestic dragons soar high, gracing the digital OOH canvases around Klang Valley in honour of the auspicious Chinese New Year celebration.
Various big names brought to life the awe-inspiring presence of the mythical creature on numerous DOOH screens at the bustling arterial roads and key highways as well as at the iconic CuBig @ KLCC Junction near Suria KLCC with their stunning dragons in anamorphic and bigger-than-life splendour, casting a spell of awe and enchantment of passersby, tourists and pedestrians altogether.
These ingenious animations have indeed captured their audiences’ interest, creating a resonance that transcends mere advertisement while fostering greater brand recall.