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Case Studies

Enjoy Stress-Free Grocery Shopping With Foodpanda

19 May 2023
Case Studies
Enjoy Stress-Free Grocery Shopping With Foodpanda

Being present at multiple key LRT stations and along the high-traffic Jalan Sultan Ismail, Foodpanda is here to remind those who are busy queueing for the train or driving through the jam-packed traffic that there is a more convenient and practical way to get groceries!

Using cheeky visuals to portray the stress of a wife having her husband buy all the wrong things when asked to go get groceries, Foodpanda playfully shows how easier it is to buy them yourself and have them delivered to your home using its app.

Seeing how 67% of Malaysians find OOH advertisements with a catchy visual more memorable, Foodpanda’s humorous take on grocery shopping mishaps is most likely garnering the attention of couples with the same struggles!