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Case Studies

Innovate Senses Through OOH Novelty

19 July 2024
Case Studies
Innovate Senses Through OOH Novelty

Step into an all-glam immersive space at the breathtaking KLCC Tunnel Experience, where OPPO’s innovation doesn’t just catch your eye – it pulls you into the world of wonder!

As you stroll through the tunnel walkway connecting the KLCC LRT station to Suria KLCC, prepare to be amazed by the creative transformation – the water ripple effect on the walls, replicating OPPO’s unprecedented Reno 12 Series design, as well as, the captivating lights and bright visuals that create a mesmerising atmosphere altogether. OPPO also displayed infinity mirrors showcasing their product’s key USP, their built-in AI features, and a 360° retail display of their AI Phone, captivating tech enthusiasts and working professionals. Not to mention the larger-than-life feature of the boy band, Seventeen as Reno Experts with other creative effects that further add excitement for their fans to experience at this walkway.


This enveloping immersive execution has tremendously elevated OPPO’s brand stature, making the audience’s brand experience truly unskippable!