Big Tree’s one-month-long Peribahasa contest has concluded with an overwhelming response!

In today’s fast-paced world, convenience is key — GrabFood’s Group Order feature is a game-changer, being able to customise orders, split bills and set a cut-off ordering time, it offers a seamless way to order lunch with colleagues and friends. 

By utilising Big Tree’s digital screens across the LRT and KL Monorail lines, GrabFood’s message resonated with the people who would benefit most from this feature — busy professionals and students who are always on the move. GrabFood’s quick and hassle-free solution made it easier than ever to enjoy lunch together, even on the busiest of days. 

This brilliant use of Out-of-Home (OOH) advertising not only captured attention but also drove engagement where it matters most — on the daily commute. It is a perfect example of how targeted OOH campaigns can amplify convenience and connection in our daily lives.