Marketing Executive
cum Copywriter
Marketing Executive cum Copywriter
This role is reporting to General Manager, Marketing & Creative Services. Assist Marketing Manager in creating corporate and marketing materials; execute A&P campaigns; update website content; manage social media; conduct research; prepare press releases; coordinate across departments; ensure marketing calendar execution.
Key Responsibilities:
- Assist Marketing Manager in writing, producing & preparing corporate and marketing collaterals i.e. Corporate presentations, Corporate profile, Corporate videos, Media updates, Case Studies, Press Releases.
- Execute A & P – magazine advertisements, CSR, sponsorships & E-newsletters
- Manage interplatform support within Media Prima
- Managing & updating content on company website
- Manage and produce content for company’s social media channels
- To ensure execution of the marketing calendar
- Manage and execute key campaigns
- Liase and communicate with multiple departments across the company to collect / disburse information and ensure marketing department is well informed of ongoings
- Site profiling
- Work closely with graphic designers in producing content for marketing initiatives
Qualifications:
- Diploma or Bachelor’s degree in Communications or Marketing
- Excellent English & BM copywriting skills
- Practical knowledge in building and managing social media channels
- Intermediate Microsoft Office / Google Suite Skills – Powerpoint, Excel & Word
- Analytical skills
- Good communication and interpersonal skills with ability to multitask
- Self motivated
- Able to work under pressure with short deadlines
- Creative mindset
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