e-BIG News Edition 24 | Big Tree
News
-
17.05.2021

e-BIG News Edition 24


A monumental digital display equipped with stunning 3D and anamorphic content capabilities in the heart of the KL Golden Triangle. This screen is strategically located at the traffic light intersection of Jalan Ampang, Jalan Yap Kwan Seng, and Jalan P. Ramlee, which forms a unique catchment area attracting audiences from the surrounding commercial landmarks, luxury residences, and international hotel chains.

At this iconic location, brands may engage road users and pedestrians from multiple angles with captivating visuals during their dwell time at the busy traffic light intersection, influencing them during their most susceptible moments, instilling brand trust, promoting call-to-action, and encouraging immediate online engagement.


Big Tree's large Overhead Panels (OHPs) have gotten even bigger! The OHPs now come 5 feet taller, providing brands with extra advertising space and better creative opportunities.

Strategically placed along the busy Guthrie Corridor Expressway (GCE) and the New Klang Valley Expressway (NKVE), brands may achieve landmark status with unmissable content on multiple OHPs that engage road users head-on, instilling strong brand recall.

Brands may also offer audiences intimate insights into a unique brand lifestyle with exciting visual executions, such as 2D Extensions or 3D Protrusions, that leave an indelible sense of brand trust.

 
Back to News List

Or you might also be interested in :-

News - 29.03.2024
e-BIG News - Edition 35
We’re only 3 months into 2024 and brands are already embracing creativity to dominate the OOH space with numerous innovative executions
Read More
News - 01.07.2024
BIG TREE LAUNCHES “JOM, TEKA PERIBAHASA!” CONTEST ON ITS DIGITAL OUT-OF-HOME (DOOH) SCREENS TO FOSTER COMMUNITY ENGAGEMENT AND CULTURAL ENRICHMENT

KUALA LUMPUR, 1 July 2024 – Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, is thrilled to unveil its latest community-centric campaign, the “Jom, Teka Peribahasa!” contest. This exciting and interactive contest promotes meaningful connections and engagement with the public while celebrating the richness of our cultural Peribahasa (Idioms) knowledge.
Read More
News - 04.06.2024
FROM BILLBOARDS TO BACKPACKS: BIG TREE INSPIRES CREATIVITY AND ECO-AWARENESS WITH A FUN UPCYCLING INITIATIVE AT YAYASAN CHOW KIT
Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, is delighted to share its recent Corporate Social
Responsibility (CSR) activity, “From Billboards to Backpacks”, where 40 young children at Yayasan Chow Kit were inspired to embrace upcycling through a fun and engaging event. The children had the opportunity to colour and personalise their own pencil cases, crafted from Big Tree’s upcycled billboard vinyl.
Read More