BIG BUY
Influence Consumer Choices at KEY RETAIL TOUCHPOINTS
Elevate brand presence with BIG BUY, an exceptional opportunity to engage high-value shoppers at key points of purchase in shopping and commercial hubs within Kuala Lumpur. BIG BUY offerings provide immersive OOH experiences such as 360-degree tunnel dominations, captivating walkways and more — capturing consumer attention from entry through purchase.
Craft a cohesive narrative through creative executions and visuals alongside targeted messaging, transforming shopping malls into pivotal arenas for brand engagement and leveraging each decision-making moment to impact consumer behaviour, shape perceptions and drive conversions.
The BIG Impact
Harness the impact of OOH creating powerful emotional connections, driving trust and influence that resonate deeply with audiences.
94%
Agree Brands Seen on OOH
help improve their impression
of that brand
54%
Have Gone to a
Physical Store
to buy a product seen on OOH
9.8/10
Agree OOH is a
Good Way
to learn about new products
or services
Moving Point of SALES
Influence discerning shoppers at commercial hubs where purchase decisions are made.
Media Formats
KLCC Tunnel Experience
- KLCC Convex Crossing
- KLCC Parking
- KLCC Tunnel Experience
- KLCC Walkway
- Nu Sentral
Unlock Boundless Creativity with BIG+
Induce immediate call-to-action with enhanced creative engagement and technology plug-ins.