KUALA LUMPUR, 1 July 2024 – Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of Media Prima Berhad, is thrilled to unveil its latest community-centric campaign, the “Jom, Teka Peribahasa!” contest. This exciting and interactive contest promotes meaningful connections and engagement with the public while celebrating the richness of our cultural Peribahasa (Idioms) knowledge.

“We are immensely proud to launch “Jom, Teka Peribahasa!”, a campaign that not only celebrates our rich cultural heritage but also invites the community to come together in a fun and engaging way,” said Big Tree Chief Operating Officer, Stephanie Wong. “It is an interesting way to make use of DOOH. Big Tree is showing to the public that there is so much more to do with OOH, such as playing a simple guessing game with the public!” she continued.

The “Jom, Teka Peribahasa!” campaign revolves around the beloved Malaysian cultural element, the Peribahasa, aiming to unite Malaysians through a fun-filled guessing game. The contest will run from the 1st to the 31st of July 2024, with participants standing a chance to win prizes worth up to RM15,000.

During the one-month campaign, a set of clues will be prominently displayed on all of Big Tree’s DOOH screens across Klang Valley, Johor Bahru and Penang Island. Participants are required to guess the Peribahasa, create the most creative sentence using the guessed idiom and submit their entries on Big Tree’s website.

Join us in celebrating the richness of Malaysian culture and stand a chance to win amazing prizes. Let’s guess, create and connect with “Jom, Teka Peribahasa!”.

To participate or to find out more information about the campaign, please visit www.bigtree.com.my or follow Big Tree on Facebook and Instagram @bigtreeoutdoormy.

#JomTekaPeribahasaBigTree